"Daisy Girl" becomes a Model Negative Television Ad, 1964 (0:56)

The 'Daisy Girl' ad was produced for President Lyndon Johnson's reelection campaign against Senator Barry Goldwater in 1964. Though aired only once because of the controversy it created, this ad is widely believed to have contributed to Johnson's landslide defeat of Goldwater.

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Developed by Gary Keith and Mike Frost.